Our leadership

Simon joined the Totally Board in November 2023 as Non-executive Director and Chairman Designate, taking up the role of Non-Executive Chairman with effect from 1 January 2024.

Simon is a highly experienced non‑executive director and CEO with over 28 years’ in the City, including as a non-executive director of Gresham House PLC until its sale in 2024.

Prior to this, he was Chief Executive of Liberum, the investment bank that he co-founded in 2007, Director of the Little Forest Folk group of outdoor children's nurseries, Head of Sales for small companies at Collins Stewart plc and a Director at Beeson Gregory Limited.

A former infantry officer, he is also Chairman of the Gloucestershire Regiment Museum Trust.

Laurence joined Totally in 2022 as Director of Finance and became Chief Financial Officer in August 2024.  He has a career in finance spanning more than 35 years, with ten years at Director level. Most recently, Laurence has held Finance Director roles in Private equity and energy start-ups, including WM5G, Tonik Energy and extraenergy, building upon previous roles at EON, Virgin Media and Lloyds Bank where he qualified as an accountant.

He has been an expedition helper for the Duke of Edinburgh award for more than 12 years and is Treasurer & Member of the Trustee Board for the Institute of Money Advisers.

John was appointed Medical Director for Totally with effect from 1 January 2023. This role provides leadership across the Group for our medical and clinical staff as well as providing strategic advice to the Board on future growth opportunities. John also ensures that Clinical Quality remains a priority across the organisation.

John joined Totally as Joint Managing Director of Pioneer following the acquisition of Pioneer Healthcare in 2022, and provided day to day operational guidance to the team. John is an adult neurosurgeon with a special interest in spinal surgery and paediatric neurosurgery.

John was previously the head of department of neurosurgery at Sheffield Teaching Hospital, one of the biggest neurosurgery departments in the UK. He is a member of a number of peer review committees in England including the Paediatric Brain Tumour Registry and the Paediatric Head Injury Group.

Bob Forsyth joined the Board of Totally as Non-Executive Director and Audit Chair and member of the Remuneration and Nominations Committees on 25 July 2024.

Bob is currently the Chair of London's Air Ambulance, the global leader in Helicopter Emergency Medical Services (HEMS) and a leader in pre-hospital innovation. Prior to this he was the Audit & Risk Chair of London's Air Ambulance and has been the Audit & Risk Chair for Ernst & Young's ("EY") pension scheme since 2022. Until June 2023, he was a listed audit partner with EY advising on the governance of FTSE250, small cap and AIM-listed businesses and also led transformational change programmes, including cultural change and delivering improved performance. As an audit partner he advised many listed businesses on governance and capital market transactions.

Robert Harris joined the Board of Totally as Non-Executive Director and Chair of the Remuneration Committee with effect from 9 February 2025.

Robert has an impressive track record in healthcare including responsibility for government health policy, strategy and hospital regulation.  He has held multiple Executive and Non-Executive positions within successful healthcare organisations, both NHS and private, and was the first National Director of Strategy at NHS England from 2012 to 2014.  He was previously a Non-Executive Director at DHU Healthcare CIC, a provider of NHS 111, out of hours and urgent care services, and also a Non-Executive Director at Optegra Eye Health Care, a leading provider of eye surgery across several European countries.  Previous roles within the NHS include Executive Director of Operations and Performance at NHS Midlands & East Strategic Health Authority and Executive Director of Commissioning & Performance at NHS East of England Strategic Health Authority.  Robert was the first Policy Director of the UK hospital regulator, Monitor, and was also previously Non-Executive Chair of Medinet Clinical Services, the leading provider of insourced clinical services to the NHS.